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Marketing Lead

Company Name & Description: 
Our company helps promote and develop foreign food and beverage brands looking to enter the China market through Online and Offline retail channels.

Product & Brand Marketing
Create and execution of brand / marketing campaigns (ATL/BTL/Digital/PR), ensuring all aspects of activities align with the brand objectives as well as strength brand's leadership position in the industry and maintain the brand presence in the market
Work closely with brands to develop and introduce new products to market, from concept, go-to-market strategies, marketing plan, pricing strategy, sales forecast, monitor market trends to research consumer markets and competitors' activities

Digital Marketing & Ecommerce
Lead team to devise digital strategy
Monitor the execution of digital marketing including social media, SEM, PPC, landing page optimization, re targeting to support sales and maintain brand exposure
O2O digital marketing strategy (SEM, Facebook, Google Analytics, Adword), CRM program, social media, tactical promotion plans and P&L with alignment to company's global business strategy.
Create, execute , and operate Ecommerce strategy

Event Marketing
Strategic planning and booth set up for Product Expo and other key events

Education Level Required: 
Years work experience: 
Fresh Graduate
Available For: 
Local Chinese
Salary Range: 
Not Specified
Position filled: 

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call us: +86-755-3395-5850